|
Online advertising is no longer the
evil stepchild in the advertising world. Smart marketers know
that online is the best place to reach people during the day,
and that by adding online to your marketing mix you can dramatically
increase reach with a minimal percentage of your paid media
spend.
In June 2004, Marsteller was honored
by receiving Yahoo's Purple Big Idea Chair Award for the best
integrated marketing program of the year for our work for
the Bureau of Engraving and Printing.
|
