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Kimberly-Clark Exec Wins Annual Bill Marsteller Award
Las Vegas (June 12, 2008) -- Every year, America's premier business-to-business marketing organization gives out the William A. Marsteller Award to a B2B marketer it believes has made an invaluable lifetime contribution to the industry.
This year, the Business Marketing Association (www.marketing.org) gave the award to Suzanne Sears, the global head of B2B marketing for Kimberly-Clark, the $7 billion a year health and hygiene conglomerate.
Bill Marsteller, a member of the Advertising Hall of Fame, is something of a legend in this organization, as he is viewed by many as the Father of B2B Marketing. At one point in its illustrious history, Marsteller was the largest B2B advertising agency on the planet.
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